Maryann Karinch and Jim McCormick are experts in body language and sales, and they are here to explain how to read other people in selling or persuasion situations so you can present your case in a …
Cognitive Biases with Richard Shotton
Would you trust a doctor who didn't understand physiology? An engineer with no knowledge of physics? Given how obvious those answers seem, it's surprising that so many companies trust marketers who …
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Work Less, Achieve More: 7 Science-Based Strategies
We would all love to do less and get more done, but the question is: how? Morten T. Hansen is here to give us the answer based on his extensive research. A management professor at University of …
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Move the Elephant with Tinna Nielsen
Today’s guest has made it her mission to use behavioral science to improve inclusion and diversity. A behavioral economist and expert in organizational change, Tinna Nielsen is the founder of the …
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For Brands, Love is Better Than Respect
Being respected is a competitive advantage for brands, but being loved is the ultimate differentiator. Have you ever thought about what brands in your life you can’t imagine living without? Maybe …
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How to Ask for a Favor… and Get It!
We all have to ask for a favor from time to time, but did you know there are certain things you can do to increase the likelihood that someone will say yes? From getting the timing right to planting …
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Dan Ariely Explains the Science of Motivation
Today’s guest is a repeat visitor to the show whose last episode proved to be one of our most popular. Dan Ariely is the James B. Duke professor of psychology and behavioral economics at Duke …
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Print, Digital, and Your Brain
We’ve all heard the claim that print is dead, but is that really true? In this special episode, our very own Roger Dooley discusses what research suggests about the ongoing print vs. digital debate. …
Rethink Your Marketing with Tom Shapiro
Today’s guest is Tom Shapiro, founder and CEO of the branding, web design, and marketing agency Stratabeat, Inc. Throughout his career, Tom has developed marketing strategies for more than a dozen …
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