Although it might seem counterintuitive that businesses fear innovation, today's guest makes an excellent case for why they do (and why they shouldn't). Building on a career of research on creativity …
Ep #146: Use Anthropology to Build Your Business with Andi Simon
Companies are always looking for new ways to understand their customers, but few might think to look to anthropology for those insights. Dr. Andi Simon, author of the new book On the Brink: A Fresh …
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Ep #145: Search Engine Mastery with Stephan Spencer
Heard the comment that "SEO is dead?" - guess again! Stephan Spencer, co-author of the 1,000 page tome, The Art of SEO, explains why search engine optimization is still one of the most important and …
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Ep #144: Seduce Your Customer with Dr. Jonathan Mall
Have you ever thought of marketing and meeting a romantic partner as two sides of the same coin? It might sound a bit strange (and maybe even funny), but today's guest makes a great case for why the …
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Ep #143: Escape the Comfort Zone Trap with Andy Molinsky
You're probably familiar with the thrill of stepping outside your comfort zone and meeting success; perhaps in business, a tricky conversation with a loved one, or speaking in front of a crowd. But …
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Ep #142: The Power of Suggestion with Erik Vance
Our guest this week is Erik Vance, a science writer who got hooked on the study of homeopathy and expanded his research into the placebo effect, hypnosis, and other "suggestive" techniques. In his new …
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Ep #141: Your Distracted Mind with Dr. Adam Gazzaley
Dr. Adam Gazzaley is a renowned neurologist and pioneer of new technologies based on his research. Now he's bringing his expertise to the rest of us with his new book The Distracted Mind: Ancient …
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Ep #140: The Intuitive Customer with Colin Shaw
Ep #139: Messy Can Be Better Than Tidy with Tim Harford
The spotless desk, inbox zero, the to-do-list constructed the night before: these all sound like markers of a massively productive individual. But what about those with a perpetually cluttered …
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