SXSW is feeling its growing pains. The title is, of course, a rhetorical question. South by Southwest could no more move from Austin than Mardi Gras could exit New Orleans. But the 2012 incarnation …
Is Gomez Behind Massive Traffic Spikes?
A few weeks ago, a site I work with began seeing a big rise in traffic - from a baseline of 10K visits per day to spikes of as much as 40K. The odd thing was that the traffic looked kind of human, …
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SEO and Web Credibility Guideline #11
Although the Stanford Web Credibility Guidelines are a few years old now, they are still a great starting point for anyone trying to boost their web results - ecommerce orders, business inquiries, and …
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Steampunk Chic
Tired of high tech designs that look hopelessly dated in just a few years? Longing for a more Victorian sensibility? You may need to get up to speed with steampunk, a design movement whose …
Contrary Thinking: Web Apps Suck
Conventional wisdom is that web-based applications are the Next Big Thing. Current apps like Salesforce.com's CRM show that critical business data and processes can be outsourced to third parties and …
10 Things To Do While Rebooting
How frustrated are you when you have to reboot your PC in the middle of the day? A full shutdown and reboot cycle can take a several minutes - instead of staring at your screen watching the icons …
Digg Revolt: Members Gone Wild
Digg's home page is controlled by the votes of its members. This is very Web 2.0, and it works to keep interesting stories visible most of the time. Garbage that achieved popularity through …
Community ROI
The firms I talk to about community building seem to fall into two categories - those that want a Web community right now, and those that question the very value of communities. The latter group is …
Words for the Web
Web marketers face special challenges when they are writing headlines and copy - not only do they have to deal with all of the concerns that print writers contend with in trying to create copy that …
