An interesting new experiment by Microsoft, Ms. Dewey, offers a truly original search interface. Using heavy Flash design, a fully animated, photo-realistic librarian responds to your typed search …
Web-based Productivity Apps Not Quite Ready
I've been travelling for a few weeks, and have been catching up on stuff I missed while I was gone. One interesting article from last week was a detailed experiment by Infoworld writer Oliver Rist, …
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Immersive Communities: the New Social Environment
Last week, we wrote about Google's use of a simple game to encourage users to participate in a social tagging experiment, and even offered our suggestion for a new Google Game. The high level of …
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Speling Eror or PR Coup?
Reuters Newsblogs tells the "Tru story" of a press release from TextTrust, a web site spell checking company. The release listed the ten most commonly misspelled words on websites (e.g., …
Google’s Brin Worries About China Compromise
Google cofounder Sergey Brin is having second thoughts about the firm's China deal, in which Google agreed to censor sites listed by the Chinese government. Many of these banned sites are political …
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Malcolm Gladwell: Social Power Tops Economic, Political
Malcolm Gladwell, author of Blink and The Tipping Point, says that social power often trumps political power and economic power. Speaking at the Webmasterworld Conference (aka Pubcon) in Boston, …
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If Content is King, What’s Really Good Copywriting?
We're constantly told that content is king. If that's the case, what kind of elite royalty is really good copywriting? MarketingHeadhunter.com's Marketing Tip of the Week is to learn to write good …
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Website Credibility #2 – Be Real
The second guideline from the Stanford Web Credibility Project is Show that there's a real organization behind your site. Sites who are known entities, like Amazon.com and BestBuy.com, don't have to …
Website Credibility #1 – Verifiable Information
As I mentioned in my general post about the Stanford Web Credibility Project, I'm going to look at each of their points in some detail. The first guideline from their research is Make it easy to …
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