In this episode, we’re exploring the sweet spot between marketing and psychology to uncover why people make decisions and reach the judgments that ultimately shape their lives. Listen in as Adam Alter …
The Ministry of Common Sense with Martin Lindstrom
Martin Lindstrom is the founder and chairman of Lindstrom Company, the world’s leading brand and culture transformation group. He has been named one of the “World’s 100 Most Influential People” by …
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Loyalty Psychology with Philip Shelper
Philip Shelper has extensive experience within the loyalty industry, including roles at Qantas Frequent Flyer and Vodafone. He is CEO and Founder of leading loyalty consulting agency Loyalty & …
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Forget Your New Year Resolutions, Do This Instead
Lots of people make resolutions to start the year, but most such resolutions are abandoned quickly. Roger Dooley explains how to use the principles of behavior design and the Fogg Behavior Model to …
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Remote Team Building with David Burkus
David Burkus is the bestselling author of four award-winning books about business and leadership. His ideas have been featured in the Wall Street Journal, Harvard Business Review, USA Today, Fast …
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Ryan Holiday Reveals the Formula for a Perennial Seller
When it comes to writing a book that sells year after year, Ryan Holiday definitely knows the formula. His books have all been best-sellers, and more importantly, they have continued to sell well long …
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The Science of Success with Albert-Laszlo Barabasi
Albert-László Barabási is a network scientist whose work has led to many breakthroughs, including the discovery of scale-free networks in 1999. The Robert Gray Dodge Professor of Network Science and a …
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From Neuromarketing to Serenity with Christophe Morin
Dr. Christophe Morin is passionate about decoding the relationship between the brain and human behaviors. He has received multiple speaking, publishing, and research awards during his career, and he …
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Pandemic-Tested Leadership Lessons with Joseph Michelli
Joseph Michelli, Ph.D., is a certified customer experience and speaking professional. He is also Global Guru’s #1 US-based customer service expert and the author of ten business books about companies …
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